Trends in packaging in 2022
A new year means new trends. But what does 2022 hold for us in the field of packaging?
It's been two years since we were plunged into the health crisis. We need more than ever to find some serenity. This year's trends promise colorful packaging, nostalgia, experiences and confidence.
1. UTILITY
As we have all noticed, the consumption mode has undeniably evolved during the different confinements. Many consumers have taken the step of buying online and have integrated it into their lifestyle. It is therefore important to go back to the basics of the usefulness of packaging. Product protection and ease of transport will be the key words in 2022.
2. TYPOGRAPHY
There's been a buzz around linear typography in recent years, so much so that all the brands with clean packaging are now hard to differentiate. This year, it's time to play with the many possibilities: colors, big letters and small, different textures, curves, spirals. Typography becomes the key element of design.
3. THE 2000S
The nostalgia of the 2000s, which was characterized by a common passion for the future, the new millennium and technological advances, will be present in the year 2022. A design with technological allure that honors cyberpunk is therefore a trend that you will find in the packaging. Chrome effect, electronic chips and space shuttles, all will be present.
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4. TRANSPARENCY
Consumers need to be able to trust brands, and what better way to do that than to allow them to see the products when making a purchase decision? Packaging that incorporates transparent windows to give a glimpse of the contents will be very popular in 2022. It is also possible to play with this transparency to allow products to be part of the design.
6. ECOLOGY
Of course, eco-responsibility is an essential element in the choice of packaging. In order to preserve our planet, sustainable, recyclable and biodegradable materials will be favored in 2022 and this trend is not ready to end. The tot bag and the felt bag are the most popular reusable packaging this year!
Did you know?
In 2021, Centurybox has started a partnership with the Belgian non-profit organization Graine de Vie. We commit ourselves to donate every year the necessary funds for the planting of 12.000 trees. You can also contribute to this initiative by making a donation directly when you buy on our eshop centuryprint.eu.
Want to know more about this? Find here our article about this new project!